A new summer promotion is set to bring increased foot traffic to businesses along the West 7th corridor, as the West 7th/Fort Road Federation launches its first “Discover West 7th: Shop Small Adventure.” The initiative will run from June 1 through July 31 and encourages customers to visit participating retail shops and restaurants by collecting stamps on a “passport” card.

Shoppers who collect at least 10 stamps will be entered into drawings for $25 gift cards from participating businesses, while those who visit every location will be eligible for a grand prize package featuring gift cards from all participants. Businesses are required to contribute two $25 gift cards and provide a stamp or sticker for customers making purchases.

Organizers say the program is designed to highlight small businesses and create a destination experience along West 7th, a corridor that has seen ongoing revitalization efforts in recent years. The effort aligns with broader neighborhood strategies to support local commerce and strengthen economic activity in the district.

Participating businesses must be located within the West 7th/Fort Road district, with sign-ups due by May 26. Materials, including printed passports, will be distributed by the Federation.

More information and registration details are available at:
docs.google.com/forms/d/e/1FAIpQLScNI15er1h7yj0XVVHVUlyDgIoKffDTtTrbRIvhZDpoe6EpQw/viewform